Posted on April 12, 2016 by AAAGENCY on social media

How To Boost Your Social Media Traffic

Getting followers on social media is not as easy as big brands and bloggers make it seem.You wonder how they do it while you try so hard for some form of engagement. Allow us to unveil to you the science that will lead to more loyalty, actual conversions, and better customer experiences. Take notes ladies […]

Posted on April 5, 2016 by AAAGENCY on property development, real estate

Why Property developers need to prioritise visual content ?

Rich and engaging visual content is without doubt, one of the most critical tools in the property marketer’s arsenal. Leading research provider Nielsen and the IAB report that video is known to make a marketing campaign more effective through generating an increase in brand recall (+33%) and message recall (+45%).  At all stages of the buyer journey, rich […]

Posted on March 30, 2016 by AAAGENCY on property development, real estate

Are Property Brochures and Computer Generated Imagery dying out?

The cornerstone of any good property marketing strategy While we need to focus on digital marketing, it would be foolish to assume the print property brochure is dead. People still love the smell of paper, the texture, the weight, the vibrancy and the craftsmanship that goes into designing, illustrating and print finishing a beautiful property […]

Posted on March 16, 2016 by AAAGENCY on property development, real estate

Planning Website Architecture for Property Developers

Your website is the most critical component of your digital marketing strategy. It should be thought of as your shop front, or web store – where customers come to browse, and do not leave without completing a transaction. They need to convert, and your website needs to provide that conversion. Many property developers currently create specific standalone websites […]

Posted on March 9, 2016 by AAAGENCY on property development, real estate

Impact the new home-buyer’s journey through Digital channels

The Decline of Traditional Advertising Digital channels play an increasingly important role in influencing home-buyer decisions, but should be used in tandem with traditional property marketing and advertising tactics such as brochures and signage. Agents are still a vital part of the marketing and sales drive, and as valuable as their service is for the […]

Posted on March 1, 2016 by AAAGENCY on property development, real estate

Adapt to Change – Build Real Estate on the Digital Marketing Landscape

The Changing Buyer Relationship The relationship between property developers and buyers/investors (hereafter referred to as buyers) is changing, along with how you can harness new digital marketing technologies to forge valuable connections with buyers, build significant competitive advantage, and ultimately, sell more homes. What is Digital Marketing?  Digital marketing is essentially a set of activities […]