Crucial Metrics Healthcare Marketers Should be Tracking
Determining the success of your digital marketing efforts lies heavily in how efficiently you track metrics that will allow you to measure ROI and your digital footprint. However, metrics aren’t a one size fits all situation. Important metrics vary from industry to industry and this is especially true for the healthcare industry. If you’re a […]
Compliance and Marketing: The Healthcare Industry Dilemma
Healthcare Marketing comes hand in hand with compliance. With government regulations that put the Healthcare industry under a microscopic spotlight, marketing experts working with healthcare businesses have to be extra careful of the information that they put out there. While this seems like a very daunting task, the benefits are well worth it. The healthcare […]
3 Reasons Healthcare Providers NEED To Use Digital Marketing
Digital marketing is changing the face of advertising as we know it . It’s benefits are numerous and cannot be ignored. With current trends, no matter what your business is, you’ve got to be present online. And healthcare is no exception. But how can this benefit the healthcare industry? Well, let’s consider the statistics first. According to Pulse […]